My Latest Work
Every piece here is an original spec sample written for a fictional brand.
None of it is client work, and none of the figures or businesses are real.
Greenfield Outdoor Co.
A homepage opener for a fictional landscaping company, written for homeowners who want a good yard without giving up their weekends.
SEO blog introductionWhat Makes TV Captions Accurate?
An introduction for a captioning company's blog. Target phrase: TV caption quality standards. Draws on my captioning work.
Renewal emailNorthbound Learning
A renewal reminder for a fictional membership that reminds members of the value without pressure.
Service pageBroadcast and film captioning
A service page for a captioning vendor, explaining the service to a producer who needs captions delivered correctly and on time.
Paid ads · Search and socialTidewater Table
Ad copy for a fictional meal-kit service, aimed at busy people who want a real dinner without the shopping.
Email sequence · OnboardingPenny Path
A three-email welcome series for a fictional budgeting app, built to get new users to connect an account and set one goal in their first week.
Product descriptionsMarsh Hen Roasters
Three product descriptions for a fictional small-batch coffee roaster, written to sound like a person who loves coffee, not a catalog.
About pageCoastline Comfort Heating & Air
An About page for a fictional local HVAC company, written to build trust with homeowners who are nervous about a big repair bill.
Social media postsSpoke & Chain Bike Shop
Three posts for a fictional neighborhood bike shop: one educational, one community, one promotional.
Landing pageLedgerly (fictional invoicing app)
A landing page for a fictional invoicing app for freelancers, written to answer the main hesitation: another tool to learn.
Landing page · ProductHydraTrack Smart Water Bottle
A landing page for a fictional smart water bottle, written for busy people who know they should drink more water and keep forgetting.
Landing page · ProductAuraBuds Pro Noise-Cancelling Earbuds
A landing page for fictional noise-cancelling earbuds, written for people who need to focus in loud places and still hear what matters.
Landing page · ProductPeakFuel Plant Protein
A landing page for a fictional plant protein powder, written for people who gave up on plant protein because of the taste and the texture.
Landing page · ProductForme Ergonomic Office Chair
A landing page for a fictional ergonomic office chair, written for people who work from home and sit for eight hours a day.
Landing page · AppLingo AI Language Tutor
A landing page for a fictional AI language tutor, written for adults who have tried apps and still freeze in real conversations.
Landing page · ProductSolara Portable Solar Charger
A landing page for a fictional portable solar charger, written for hikers, campers and festival-goers who are tired of hunting for an outlet.
Landing page · ProductBarista Home Espresso Machine
A landing page for a fictional home espresso machine, written for coffee lovers who are tired of paying for a daily café drink.
Landing page · SubscriptionNourish Weekly Meal Kits
A landing page for a fictional weekly meal-kit service, written for busy households who want a real dinner without the planning.
Landing page · ProductSentinel AI Security Camera
A landing page for a fictional AI home security camera, written for homeowners who want alerts that matter and no monthly fee.
Landing page · ProductEarthGrip Eco Yoga Mat
A landing page for a fictional eco-friendly yoga mat, written for people who want a mat that grips and is gentler on the planet.
About Me
Read more about me